We can’t count the number of times we’ve heard this question: “How long should my video production be?” 2 MINUTES we say! Over the years people have become either too lazy or inundated with their day-to-day lives, both personally and through the operation of a business. We have become a society of Go Go Go Go. With this fast-paced intense structure of life, we have been programmed to seek quick information. Reading has become scarce if not a thing of the past for most of us due to time restraints and the inability to focus. We here at eFocus understand these woes so we promote our clients to receive 2-minute promo videos of their business process, a storyboard of their businesses WHY, and or product information. We keep these videos at 2 minutes because it has been proven that keeping it short and sweet will foster focus on the essential information you deem necessary to get across to your viewer.